by Brenda Greenwell | Jan 6, 2014 | General Topics
I’m always late to the party, it seems. In this case, my tardiness has given me extra time to think of how to frame these thoughts. You see, a business and economics blogger for Slate has become a public advocate for dishonesty. He has invented a fake child...
by Brenda Greenwell | Dec 26, 2013 | General Topics
“Social Media is a waste of time.” Too many of us still question the value of social media. It takes too much time, effort, manpower, etc. that you don’t have. You don’t use it in your personal life, so why would you for your business? It’s fleeting, a fad, and won’t...
by Brenda Greenwell | Dec 20, 2013 | General Topics
For the vast majority of us, our marketplace is packed with others who do (theoretically) the same thing as you. So—how are you different? What makes you distinct from the business down the street? Quickly and confidently answering those questions is a difficult task....
by Brenda Greenwell | Dec 13, 2013 | General Topics, Home Improvement
It’s the holiday season and the opportune time to give to the community in which you work. Getting together as a company to help others is not only a great deed in itself, but it also inspires teamwork and cultural growth in the group. We sat down with Sal Ferro of...
by Brenda Greenwell | Dec 11, 2013 | Home Improvement
When you have money to spend, there are lots of people with the perfect solution to that problem. Unfortunately, it seems as though the standard practice for many businesses is “over-promise, under-deliver.” While that might not work in the long run, some companies...